Mobile Computing Without the Computer

Now that the cell phone is your fifth most reliable appendage — Viagra notwithstanding — you naturally want to be able to access and do everything else with it, like contact and deploy your weightier less-portable electronic footprint. Transmedia is in the ring for you with GlideMobile — its new information management system that’s designed to let you reach and use every file on your PC, Mac and Linux computers, personal and professional.

It also seeks to remove the need for secondary mobile computing devices like, for a timely example, the much touted iPhone. GlideMobile’s advantage lies in its technological end run around the desire of hardware manufacturers to want you to buy more hardware.

Even if you slept on the pavement to cop the iPhone, Transmedia is betting that you’ve merely added another device to your existing collection of phones and, er…all that other stuff requiring a wheeled Timu briefcase.
“If you buy a device like the iPhone, the odds are you’ll still need your Blackberry because of keyboard and format incompatibilities,” says Donald Leka, CEO of Transmedia.

“Many people already have an iPod. With the addition of the iPhone, you could end up with things like two or three MP3 players. Your BlackBerry doesn’t let you easily get to your Mac. GlideMobile is basically software that lets you buy less hardware and pick only the hardware you want without sacrificing any of their capabilities. It serves things up to you on your phone in the correct format.”

Glide’s browser-based software means you need no installed software. You access Glidemobile from your cellphone browser at and voilá — now your cellphone is your PC, just like that.

Depending on the sophistication of your handset, connecting to Glide’s media sharing platform makes it possible for you to edit and buy photos, create and convert documents to Word and PDF formats, and share files from your collection of computers from whatever undisclosed location you and your handset are in, including your car or the plane.

The core of Glidemobile today is that it’s all browser-based through your phone, according to Leka.

“What it does is let you bypass a lot of the restrictions imposed by the carriers and lets you access your advanced functions. You can create and publish Web sites from your phone. You can share multimedia — say four or five movies — let’s say one hundred MBs from your phone. GlideSync lets you synchronize your contacts, calendars, bookmarks, photos, music, video, and documents from your desktop to your phone.”

By July 31, GlideMobile will expand its browser-based application suite with local BREW and Java applications for download to your handset with local file syncing and media playback, photo and video capture.

“Right now, in order to use Glide on your cell phone you have to have a network connection,” Leka explains. “But say you’re on a plane and you don’t have that network connection. With Glide’s upcoming local applications, you’ll continue to be able to work.

“Coming up, you’ll be seeing mini-spreadsheets and other productivity applications. Over time, we want to recreate and make all those applications available locally on the phone for those times when you don’t have a network connection. That way, you’re never left out in the cold.”

And if your undisclosed location will support a party and your handset happens to support streaming media — namely, a T-Mobile Wing, Samsung Blackjack or Palm Treo — you can really be happening because GlideMobile turns your phone into a music or video jukebox. Oh, and right now, you get two gigabytes of storage free when you sign up.

To see a list of the many handsets GlideMobile supports, go to